Buy produce for the week you’ll actually have.
Choose fruit and vegetables by condition, convenience and the meals ahead—not simply by how beautiful the display looks.
Food knowledge.
From store to kitchen.
A beautiful produce display invites you to shop for an imaginary week. These guides start with the week you actually have, then work back to the display. Buy produce for the week you’ll actually have. explains how to inspect a package rather than its top layer, when pre-cut produce earns its price, and how FDA wants produce washed before preparation. Potatoes: buy for the way you cook. matches floury and waxy varieties to mash, roasting and salads, and says why a green tuber goes back on the shelf. How to choose a watermelon without the folklore. replaces the tapping trick with the field spot and a sound rind.
A beautiful produce display invites you to shop for an imaginary week. These guides start with the week you actually have, then work back to the display. Buy produce for the week you’ll actually have. explains how to inspect a package rather than its top layer, when pre-cut produce earns its price, and how FDA wants produce washed before preparation. Potatoes: buy for the way you cook. matches floury and waxy varieties to mash, roasting and salads, and says why a green tuber goes back on the shelf. How to choose a watermelon without the folklore. replaces the tapping trick with the field spot and a sound rind.
Choose fruit and vegetables by condition, convenience and the meals ahead—not simply by how beautiful the display looks.
A practical guide to russets, waxy potatoes, storage and the small choices that make dinner work.
A field spot and a sound rind are useful clues. No tapping trick can guarantee the sweetest fruit.
Color, condition, package size and a simple refrigerator routine matter more than the biggest berry.